social media popularity klout

An Obituary for Popularity

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We ran across this article from Danny Brown, earlier this week, on the death of Klout. It’s a great read and I have a few things to add/highlight, but I’ll pause for you to give it your eyes: http://dannybrown.me/2014/02/13/why-the-lithium-deal-highlights-klouts-failings/ I…

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Rules of Engagement

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It goes without saying that social media platforms are more powerfully linked to more and more online communities and the individuals within those communities have more power than ever on an organization and how it operates. And, with the utilization…

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